See you at Cannes Lions!
June 11, 2025
Attending Cannes Lions? Join Patreon at the Female Quotient Lounge for a panel on how emerging platforms are shaping the creator economy
Patreon is heading to the south of France to join global thought leaders and innovators at Cannes Lions, where conversations about creativity, community, and culture take center stage.
This year, we’re bringing our perspective on the fast-changing creator economy to the Female Quotient Lounge at Hôtel Martinez, Suite 731. Leticia Hirabayashi, Head of Creator Acquisition, will join thought leaders from Discord, LTK and Uber for a panel on the “Emerging Platforms Shaping the Future of the Creator Economy” on Thursday, June 19 from 12:30-1p CEST. You can register for the event here.
As more creators turn their passions into sustainable businesses and look to deepen their relationship with their fans, the tools and platforms they use to do this are rapidly evolving. Patreon’s State of Create report, released earlier this year, shows just how much things have shifted for creators over the past five years. These days, creators are more focused on the quality of their work, building strong fan relationships, and finding financial stability — not just chasing followers, likes, or watch hours.
We’re excited to participate in this important conversation to share the unique ways creators are building community and thriving sustainable businesses.
Are you a journalist or agent attending Cannes Lions and interested in a conversation with Leticia? Reach out to our team at [email protected]. See you in Cannes!